Very 80's looking, with the bright, almost neon colours, like was popular back then. Too loud for me these days. I wouldn't mind the Atari name and a Raibow Fuji, of course, but solid or two-tone subdued colouring on the rest of it, maybe to match whatever Atari system's colors you fancy most. 400/800, XL, XE/ST, 2600, 2600jr/52007800, Jaguar, whatever...but regardless of colours, the pink and purple just scream "girls bag" to me, I've seen plenty of that colour scheme from girls bags, backpacks, fanny-packs, lunch boxes, sunglasses, hair bits and bobs, you name it, from my sister, her daughter, and her daughters 4 daughters.
